Cyber Security Awareness
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Client Name
Reckitt Benckiser
The goal was to shift employee mindsets around cyber security—from seeing it as a set of rigid rules to understanding it as a shared responsibility. The program aimed to:
To maintain visibility and engagement beyond standard training sessions, we developed a range of useful, high-quality branded items that employees could use daily—whether at their desks, on the go, or at home. These practical reminders helped embed cyber-safe habits into their routines.
The merchandise range included:
Flourish handled storage, collation, and on-demand fulfillment of the kits, which were packed into custom-branded boxes to create a sense of value and recognition. High-performing employees also received premium-tier rewards as part of a year-long incentive program, reinforcing the importance of individual responsibility in cyber security.
By bringing security to the everyday, the program helped transform a mandatory topic into a culture of vigilance and shared accountability.
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